Too many leaders, when facing opposition, leave their responsibilities and move on to a place of less opposition. In some cases, this is because they are not prepared to deal with the hardships that come with being a leader. Some leaders believe that leading should be easy and without opposition because they have the authority and power to lead and make decisions; they believe people should follow them, not oppose them.
As a leader your use of words is by far the most influential tool you have to impact those you lead. Your words define the culture of the organization. The question is not whether your organization has a culture, but what kind of culture you have created and continue to build?
Let us look at some ways in which your words help create the culture of your organization.